{"id":3036,"date":"2016-05-07T15:27:22","date_gmt":"2016-05-07T09:57:22","guid":{"rendered":"http:\/\/race4job.com\/blog\/?p=3036"},"modified":"2016-05-07T15:27:22","modified_gmt":"2016-05-07T09:57:22","slug":"sbi-clerk-marketing-quiz-4","status":"publish","type":"post","link":"https:\/\/www.race4job.com\/blog\/sbi-clerk-marketing-quiz-4\/","title":{"rendered":"SBI CLERK MARKETING Quiz"},"content":{"rendered":"<p><strong>1<\/strong>. When a company enters a new product category for which its current brand names are not appropriate, it will likely follow which of the following brand strategies ? <span style=\"color: #ff0000;\">(2)<\/span><\/p>\n<p>(1) Product extension<\/p>\n<p>(2) Line extension<\/p>\n<p>(3) Market targeting<\/p>\n<p>(4) Market positioning<\/p>\n<p>(5) None of the above<\/p>\n<p><strong>2<\/strong>. In terms of special product life cycles, a _______ is a basic and distinctive mode of expression <span style=\"color: #ff0000;\">(3)<\/span><\/p>\n<p>(1) Genre<\/p>\n<p>(2) Style<\/p>\n<p>(3) Fashion<\/p>\n<p>(4) Fad<\/p>\n<p>(5) None of the above<\/p>\n<p><strong>3<\/strong>._______ consists of dividing a market into distinct groups of buyers on the basis of needs, characteristics or behaviour who might require separate products or marketing mixes. <span style=\"color: #ff0000;\">(5)<\/span><\/p>\n<p>(1) Product differentiation<\/p>\n<p>(2) Market segmentation<\/p>\n<p>(3) Market targeting<\/p>\n<p>(4) Market positioning<\/p>\n<p>(5) None of the above<\/p>\n<p><strong>4<\/strong>.________ is the process of evaluating each market segment\u2019s attractiveness and selecting one or more segments to enter. <span style=\"color: #ff0000;\">(4)<\/span><\/p>\n<p>(1) Mass Marketing<\/p>\n<p>(2) Market Segmentation<\/p>\n<p>(3) Market Targeting<\/p>\n<p>(4) Market Positioning<\/p>\n<p>(5) None of the Abov<\/p>\n<p><strong>5<\/strong>._________ factors are the most popular bases for segmenting customer groups. <span style=\"color: #ff0000;\">(1)<\/span><\/p>\n<p>(1) Geographic<\/p>\n<p>(2) Demographic<\/p>\n<p>(3) Psychographic<\/p>\n<p>(4) Behavioral<\/p>\n<p>(5) None of the Above<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. When a company enters a new product category for which its current brand names are not appropriate, it will likely follow which of the following brand strategies ? (2) (1) Product extension (2) Line extension (3) Market targeting (4) Market positioning (5) None of the above 2. In terms of special product life cycles, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3036","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/posts\/3036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/comments?post=3036"}],"version-history":[{"count":1,"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/posts\/3036\/revisions"}],"predecessor-version":[{"id":3037,"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/posts\/3036\/revisions\/3037"}],"wp:attachment":[{"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/media?parent=3036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/categories?post=3036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.race4job.com\/blog\/wp-json\/wp\/v2\/tags?post=3036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}